Advertisements
are everywhere. From billboards on the streets of LA, to the very
television's
in our homes. Advertisers want the attention, now. Many do this by proposing an easy way out. Who doesn't want the product that makes all the decisions for us? Sign me up! My ad
is a parody on many ads we see today that guarantee easy solutions to not so easy problems. Ads for things like weight-loss supplements and diet programs use this method to persuade buyers into trusting them. The buyer's fate is put at the mercy of the product. Many people
choose
products that dumb down our everyday obligations so "YOU DON'T HAVE TO MOVE A
MUSCLE!" My advertisement is selling a community to all the lazy people
out
there who want things now - fast and easy - without having to put the necessary work in. Ads like mine sway people by pretending to care about their well-being. They don't. In fact, they just want your money. The hand
manipulating the manikin signifies the lack of choice and decisions
people actually have when they rely so heavily on advertisements to improve their lives. Sound familiar? A society like this may seem unrealistic, but perhaps this is the
very society we've already become.
The hand manipulating the manikin signifying that choice becomes corrupted when your faith is put into the wrong hands.
I really liked your poster ad, it communicates a lot by just seeing it, also I like how it relates to our society in some ways and you used a different approach than others.
ReplyDeleteI really enjoyed reading this. The parallel you draw between our world being influenced by advertisements, and the community in The Giver being controlled like a puppet is very interesting. It's a sad truth that companies who advertise (for the most part) only want your money. Do you think there are some exceptions?
ReplyDeleteI think it could be added that we buy into these advertisements so easily. Even as someone who criticizes how mindless and empty some advertisements are, I've bought into some of them: i.e. Apple products, makeup, etc. But this is a real eye opener that people should be more aware of how influenced they are.